{"id":10497,"date":"2022-01-02T14:56:23","date_gmt":"2022-01-02T09:26:23","guid":{"rendered":"https:\/\/www.rankwatch.com\/blog\/?p=10497"},"modified":"2023-07-05T15:49:22","modified_gmt":"2023-07-05T10:19:22","slug":"tips-to-make-your-website-mobile-friendly","status":"publish","type":"post","link":"https:\/\/www.rankwatch.com\/blog\/tips-to-make-your-website-mobile-friendly\/","title":{"rendered":"Expert tips to make your website mobile-friendly in 2022"},"content":{"rendered":"<p><a href=\"https:\/\/i0.wp.com\/www.rankwatch.com\/blog\/wp-content\/uploads\/2019\/01\/2019-73.png?ssl=1\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-13909\" src=\"https:\/\/i0.wp.com\/www.rankwatch.com\/blog\/wp-content\/uploads\/2019\/01\/2019-73.png?resize=640%2C356&#038;ssl=1\" alt=\"\" width=\"640\" height=\"356\" srcset=\"https:\/\/i0.wp.com\/www.rankwatch.com\/blog\/wp-content\/uploads\/2019\/01\/2019-73.png?w=882&amp;ssl=1 882w, https:\/\/i0.wp.com\/www.rankwatch.com\/blog\/wp-content\/uploads\/2019\/01\/2019-73.png?resize=300%2C167&amp;ssl=1 300w, https:\/\/i0.wp.com\/www.rankwatch.com\/blog\/wp-content\/uploads\/2019\/01\/2019-73.png?resize=768%2C428&amp;ssl=1 768w\" sizes=\"auto, (max-width: 640px) 100vw, 640px\" data-recalc-dims=\"1\" \/><\/a><\/p>\n<p><span style=\"font-weight: 400;\">There\u2019s a good chance you\u2019re reading this article on your Smartphone. If it\u2019s true, you are one of the millions of people who use their mobile phones to access the internet every day. As per the 2017 <\/span><a href=\"https:\/\/www.statista.com\/statistics\/284202\/mobile-phone-internet-user-penetration-worldwide\/\"><span style=\"font-weight: 400;\">statistics<\/span><\/a><span style=\"font-weight: 400;\">, smartphones and other mobile devices accounted for 49.73% of web page views worldwide.\u00a0The growing importance of mobile internet can be further estimated from the fact that <\/span><a href=\"https:\/\/webmasters.googleblog.com\/2015\/04\/rolling-out-mobile-friendly-update.html\"><span style=\"font-weight: 400;\">Google<\/span><\/a><span style=\"font-weight: 400;\"> itself rolled out a massive update\u00a0of its ranking algorithm, requiring all websites, blogs, and landing pages to be mobile optimized. Therefore, it only makes sense for the companies to not just have a strong presence on the internet but also have a <\/span>mobile friendly website.<\/p>\n<p><span style=\"font-weight: 400;\">Making mobile-friendly websites introduces a layer of complexity that can be difficult for some business teams.\u00a0So, we\u2019ve compiled some amazing tips to give you ideas on how to <\/span>make your website mobile-friendly.<\/p>\n<h2>Making your website mobile friendly is very important<\/h2>\n<p><span style=\"font-weight: 400;\">To avoid getting penalized by Google should not be your only reason for being \u2018mobile friendly\u2019. There are a number of excellent reasons for having a <\/span>mobile-friendly design.<\/p>\n<ol>\n<li><b>This is the age of smartphones. <\/b><span style=\"font-weight: 400;\">The time we are living in is undoubtedly the era of smartphones. According to <\/span><span style=\"font-weight: 400;\">Google<\/span><span style=\"font-weight: 400;\">, 76% of people across the world today use mobile phones.<\/span><\/li>\n<li><b>Mobile sites can either make or break your brand<\/b><span style=\"font-weight: 400;\">.\u00a0This is not just a statement; it\u2019s\u00a0backed up by <\/span><span style=\"font-weight: 400;\">Google data<\/span><span style=\"font-weight: 400;\">. A large majority of people today own smartphones and your mobile site experiences can affect the way they think about your brand. For example, if it takes too long to load your mobile site, you risk losing your customers.<\/span><\/li>\n<\/ol>\n<p><span style=\"font-weight: 400;\">The growing number of mobile users indicates that by providing the users with an impeccable mobile experience, you can attract quite a large number of customers.<\/span><\/p>\n<h2>How to check your website\u2019s mobile friendliness<\/h2>\n<p><span style=\"font-weight: 400;\">A mobile-friendly website is a website which is a version optimized for mobile devices. It ensures that your website\u2019s content and features will load correctly on mobile devices while offering the visitors experience similar to a traditional website. That said, let us now discuss ways to <\/span>check your page\u2019s mobile friendliness<span style=\"font-weight: 400;\">. <\/span><\/p>\n<p><a href=\"https:\/\/i0.wp.com\/www.rankwatch.com\/blog\/wp-content\/uploads\/2019\/01\/pexels-photo-261628.jpeg?ssl=1\"><img loading=\"lazy\" decoding=\"async\" class=\"alignleft size-full wp-image-10522\" src=\"https:\/\/i0.wp.com\/www.rankwatch.com\/blog\/wp-content\/uploads\/2019\/01\/pexels-photo-261628.jpeg?resize=640%2C325&#038;ssl=1\" alt=\"\" width=\"640\" height=\"325\" srcset=\"https:\/\/i0.wp.com\/www.rankwatch.com\/blog\/wp-content\/uploads\/2019\/01\/pexels-photo-261628.jpeg?w=710&amp;ssl=1 710w, https:\/\/i0.wp.com\/www.rankwatch.com\/blog\/wp-content\/uploads\/2019\/01\/pexels-photo-261628.jpeg?resize=300%2C152&amp;ssl=1 300w\" sizes=\"auto, (max-width: 640px) 100vw, 640px\" data-recalc-dims=\"1\" \/><\/a><\/p>\n<p><span style=\"font-weight: 400;\">There are three ways to do it:<\/span><\/p>\n<p><span style=\"font-weight: 400;\">1. Open your website on a phone or tablet and see how it works. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">2. Visit the\u00a0<\/span><span style=\"font-weight: 400;\">Google Mobile-Friendly<\/span><span style=\"font-weight: 400;\"> check\u00a0page, enter your website\u2019s URL and click on the analyze button. (see the image below)<\/span><\/p>\n<p><span style=\"font-weight: 400;\">3. Google also provides a free report inside Google Search Console, the\u00a0<\/span><span style=\"font-weight: 400;\">Mobile Usability\u00a0report<\/span><span style=\"font-weight: 400;\">, to help website managers adjust to the latest mobile search algorithm requirements.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">If your website doesn\u2019t pass the three litmus tests listed above, here\u2019s what you can do to <\/span>make your website more mobile-friendly.<\/p>\n<h2>Tips to make your website mobile friendly:<\/h2>\n<h3>1. Make Your Website Mobile Responsive<\/h3>\n<p><span style=\"font-weight: 400;\">A responsive website has the same content and information as the traditional website, but it is crafted in a manner so as to provide an optimal viewing experience on a wide range of devices. It ensures easy reading and navigation, without much need of scrolling, resizing and panning. Apart from giving your website a <\/span>mobile-friendly design, responsive design is also good for SEO. A website, which is optimized for mobile will look like this:<\/p>\n<p><span style=\"font-weight: 400;\">The method you choose to make your website responsive will depend on the time and money you are willing to spend. There are three ways to do it:<\/span><\/p>\n<ol>\n<li><b>* Get a responsive WordPress theme<\/b><\/li>\n<li><b><strong>*<\/strong> Use Media Queries (CSS3)<br \/>\n<\/b>It just means adding a code to your stylesheet that tells the browser how to display your website in different resolutions. Here is an exam<br \/>\nple of a media query:<br \/>\n<span style=\"font-weight: 400;\">@media screen and (max-width:480px) {<\/span>\u00a0 \u00a0 \u00a0 #sidebar { display: none;}<br \/>\n<span>}<\/span><\/li>\n<li><b><strong>*<\/strong> Get a professional to do it for you<\/b>\u00a0<span style=\"font-weight: 400;\"><br \/>\n<\/span><span style=\"font-weight: 400;\">Companies like <\/span><span style=\"font-weight: 400;\">Enuke<\/span><\/li>\n<\/ol>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\"> can help you find professionals who will do the job for you so that you can focus on other important aspects of your business.<\/span><\/p>\n<h3>2. Always include a viewport meta tag<\/h3>\n<p><span style=\"font-weight: 400;\">Viewport meta tag is a critical code for your website to work well on a mobile device. There are a number of configurations that you can command your viewport to control. Here\u2019s an example of what you can use at the head of the document.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">&lt;meta name=\u201dviewport\u201d content=\u201dwidth=device-width, initial \u2013scale=1\u201d&gt;<\/span><\/p>\n<h3>3. Don\u2019t Use Flash<\/h3>\n<p><span style=\"font-weight: 400;\">Once very popular on the internet, flash fell out of favor years ago because it\u2019s not just bad for SEO but can also be frustrating to the users. It has the following disadvantages for a website:<\/span><\/p>\n<ol>\n<li><span style=\"font-weight: 400;\">It requires a plugin<\/span><\/li>\n<li><span style=\"font-weight: 400;\">It can be very slow to load, especially if the website has a lot of content and a viewer has a slow internet connection.<\/span><\/li>\n<li><span style=\"font-weight: 400;\">It\u2019s bad for your website\u2019s SEO<\/span><\/li>\n<li><b><span style=\"font-weight: 400;\">Neither Android nor iOS devices support flash<\/span><\/b><b><span style=\"font-weight: 400;\"><br \/>\n<\/span><\/b><span style=\"font-weight: 400;\">Here are some good alternatives to flash:<\/span><\/li>\n<\/ol>\n<p><b><strong>*<\/strong> Jquery JavaScript library:<\/b><\/p>\n<p><span style=\"font-weight: 400;\">It can do everything that a Flash can do, with significantly smaller file size.<\/span><\/p>\n<p><b><strong>*<\/strong> HTML5:<\/b><\/p>\n<p><span style=\"font-weight: 400;\">It lays emphasis on accessibility by various devices for the latest multimedia.\u00a0<\/span><\/p>\n<p><b><strong>*<\/strong> CSS3:<\/b><b><br \/>\n<\/b><span style=\"font-weight: 400;\">It is animation friendly and also provides new ways to design interactive websites.\u00a0<\/span><\/p>\n<h3>4. Add Autocomplete feature for Forms<\/h3>\n<p><span style=\"font-weight: 400;\">Autocomplete or autofill feature can make a user\u2019s interaction with your website more convenient. If you have forms on your website that ask for name or address information, the autofill feature will automatically add text into fields, eliminating the hassle of typing in the information again and again. Here\u2019s how you can enable it in your editor settings.<\/span><\/p>\n<ol>\n<li><span style=\"font-weight: 400;\">Check the &#8220;Autocomplete&#8221; checkbox<\/span><\/li>\n<li><span style=\"font-weight: 400;\">Next, click on the &#8220;Save All Settings&#8221; button to save your settings.<\/span><\/li>\n<li><span style=\"font-weight: 400;\">Voila! You\u2019re done. After the Autocomplete feature is enabled in the editor settings, you&#8217;ll see\u00a0Autocomplete\u00a0suggestions as you type in the\u00a0HTML, CSS, and JS panels of the editor.<\/span><\/li>\n<\/ol>\n<p><span style=\"font-weight: 400;\">It is very important to carry out extensive cross-browser testing to ensure that your form works well in different browsers.<\/span><span style=\"font-weight: 400;\">\u00a0<\/span><\/p>\n<h3>5. Make Your Button Sizes Large Enough to Work on Mobile<\/h3>\n<p><span style=\"font-weight: 400;\">It\u2019s easy enough to click on a button of just about any size with a mouse, but the real challenge arises when you try to click a small button with your fingers. It gets even more difficult if there are multiple small buttons close to each other. It can be quite annoying to the visitors.<\/span><\/p>\n<p><a href=\"https:\/\/i0.wp.com\/www.rankwatch.com\/blog\/wp-content\/uploads\/2019\/01\/pexels-photo-1083622.jpeg?ssl=1\"><img loading=\"lazy\" decoding=\"async\" class=\"alignleft size-full wp-image-10523\" src=\"https:\/\/i0.wp.com\/www.rankwatch.com\/blog\/wp-content\/uploads\/2019\/01\/pexels-photo-1083622.jpeg?resize=640%2C325&#038;ssl=1\" alt=\"\" width=\"640\" height=\"325\" srcset=\"https:\/\/i0.wp.com\/www.rankwatch.com\/blog\/wp-content\/uploads\/2019\/01\/pexels-photo-1083622.jpeg?w=710&amp;ssl=1 710w, https:\/\/i0.wp.com\/www.rankwatch.com\/blog\/wp-content\/uploads\/2019\/01\/pexels-photo-1083622.jpeg?resize=300%2C152&amp;ssl=1 300w\" sizes=\"auto, (max-width: 640px) 100vw, 640px\" data-recalc-dims=\"1\" \/><\/a><\/p>\n<p><span style=\"font-weight: 400;\">You can easily address this problem by using bigger buttons. Now the question is \u2013 how large do they need to be? On average any clickable button on a mobile device should at least be 45 pixels in height. Standardizing clickable areas and buttons will have the following benefits:<\/span><\/p>\n<ol>\n<li><span style=\"font-weight: 400;\">Fewer errors in navigation through your website.<\/span><\/li>\n<li><span style=\"font-weight: 400;\">It will keep the viewers engaged.<\/span><\/li>\n<li><span style=\"font-weight: 400;\">Potentially lead to more conversions too.<\/span><\/li>\n<\/ol>\n<h3>6. Use Scalable Vector Graphics<\/h3>\n<p><span style=\"font-weight: 400;\">To have a responsive design, it\u2019s very important to have Scalable Vector Graphics. Unlike image files (jpg\/png), SVGs are infinitely scalable. Using Scalable Vector Graphics ensure that the icons or graphics will remain sharp across all the devices without ever having to worry about the resolution. Also, since SVGs are often far smaller file size, they can save your site some load time too.<\/span><\/p>\n<h3>7. Compress Your Images and CSS<\/h3>\n<p><span style=\"font-weight: 400;\">Talking about the site loading time, we all want our websites to load very fast. Faster load time can mean the difference between viewers staying on your website or leaving. Speed is very important for any website so, that means to have a mobile-friendly design, it is important to compress anything that takes up a lot of space on the website and slows loading time. This includes your high-resolution images and your CSS. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">It is advisable to use two different versions of the same image. For example, a desktop page may need an image at 1200px wide for full resolution, while the mobile version may only need 400px wide. So, compound this on a page for a noticeably faster loading experience.<\/span><\/p>\n<h3>8. Allow an Easy Way to Switch to Desktop View<\/h3>\n<p><span style=\"font-weight: 400;\">While it\u2019s true that many users today prefer to view web pages on their mobiles, there are still a good number of people who prefer to see the desktop version of websites. So, always include a \u201cview desktop version\u201d option at the bottom of your site. An important feature of a <\/span>mobile-friendly design<span style=\"font-weight: 400;\"> is that you want your visitors to be able to interact with your website in the way that they are happiest with.<\/span><\/p>\n<h3>9. Take advantage of device features<\/h3>\n<p><span style=\"font-weight: 400;\">Smartphones allow you to multitask. You can make calls, open apps, send messages \u2013 all at the same time. Take advantage of these capabilities on your website\u00a0to <\/span>make your website mobile friendly<span style=\"font-weight: 400;\">, users happy and increase conversions.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">For example, you can code social media icons in such a way that when clicked, if installed on that person\u2019s phone, they will open directly in the apps instead of the browser.<\/span><\/p>\n<h3>10. Regularly Perform Mobile Testing<\/h3>\n<p><span style=\"font-weight: 400;\">The best thing you can do to make sure your website\u2019s mobile experience is a good one is to regularly <\/span>check your website\u2019s mobile friendliness. It doesn\u2019t only mean testing it on one mobile device multiple times, you have to test it out on different devices, which include- iPhones, Android phones, Windows phones, and different tablets.<\/p>\n<p><a href=\"https:\/\/i0.wp.com\/www.rankwatch.com\/blog\/wp-content\/uploads\/2019\/01\/pexels-photo-248526.jpeg?ssl=1\"><img loading=\"lazy\" decoding=\"async\" class=\"alignleft size-full wp-image-10524\" src=\"https:\/\/i0.wp.com\/www.rankwatch.com\/blog\/wp-content\/uploads\/2019\/01\/pexels-photo-248526.jpeg?resize=640%2C325&#038;ssl=1\" alt=\"\" width=\"640\" height=\"325\" srcset=\"https:\/\/i0.wp.com\/www.rankwatch.com\/blog\/wp-content\/uploads\/2019\/01\/pexels-photo-248526.jpeg?w=710&amp;ssl=1 710w, https:\/\/i0.wp.com\/www.rankwatch.com\/blog\/wp-content\/uploads\/2019\/01\/pexels-photo-248526.jpeg?resize=300%2C152&amp;ssl=1 300w\" sizes=\"auto, (max-width: 640px) 100vw, 640px\" data-recalc-dims=\"1\" \/><\/a><\/p>\n<p>While testing, put yourself in the position of the user or ask someone other than your team members to test it for you.<\/p>\n<h2>Conclusion<\/h2>\n<p><span style=\"font-weight: 400;\">With mobile being a leading platform\u00a0keeping pace with or surpassing desktop use, there\u2019s no reason for you to not set your business up for mobile success. We hope these tips provide you guidance into knowing how to <\/span>make your website more mobile-friendly<span style=\"font-weight: 400;\">.\u00a0If you need professional help to make your website more mobile friendly, you can contact the professionals who can help you create compelling and engaging user experiences through their innovative\u00a0solutions. <\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>There\u2019s a good chance you\u2019re reading this article on your Smartphone. If it\u2019s true, you are one of the millions of people who use their mobile phones to access the internet every day. As per the 2017 statistics, smartphones and other mobile devices accounted for 49.73% of web page views worldwide.\u00a0The growing importance of mobile [&hellip;]<\/p>\n","protected":false},"author":25545,"featured_media":13911,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"spay_email":"","footnotes":""},"categories":[35],"tags":[],"class_list":["post-10497","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-mobile-optimization","entry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.2 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Expert tips to make your website mobile-friendly in 2022 - RankWatch Blog<\/title>\n<meta name=\"description\" content=\"Making mobile-friendly websites introduces complexity that can be difficult for some business teams. 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