{"id":12661,"date":"2019-06-28T15:55:47","date_gmt":"2019-06-28T10:25:47","guid":{"rendered":"https:\/\/www.rankwatch.com\/blog\/?p=12661"},"modified":"2023-06-21T14:58:05","modified_gmt":"2023-06-21T09:28:05","slug":"the-new-and-upgraded-competitor-analysis-module","status":"publish","type":"post","link":"https:\/\/www.rankwatch.com\/blog\/the-new-and-upgraded-competitor-analysis-module\/","title":{"rendered":"Launching Soon: New and Upgraded Competitor Analysis Module"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">Just having a well-optimized website isn\u2019t enough as there\u2019s always a competitor who is working continuously to hijack your rankings. So, to stop that from happening, RankWatch is here with its upgraded and super advanced Competitor Analysis feature.<\/span><\/p>\n<h2>What\u2019s New?<\/h2>\n<p><span style=\"font-weight: 400;\">We have changed almost everything on the module except for one thing, and that is the comprehensiveness of data. Our competitor data is still detailed and actionable. Moreover, I would say it\u2019s even better!<\/span><\/p>\n<p><span style=\"font-weight: 400;\">So, let\u2019s talk about the things we\u2019ve added.<\/span><\/p>\n<h2>New Interface<\/h2>\n<p><span style=\"font-weight: 400;\">We have revamped the entire interface of the competitor module for convenient navigation and quick data analysis.<\/span><\/p>\n<h3>A real-time line graph<\/h3>\n<p><span style=\"font-weight: 400;\">We\u2019ve added a real-time line graph that compares your site with your top 5 competitors.<\/span><\/p>\n<p><a href=\"https:\/\/i0.wp.com\/www.rankwatch.com\/blog\/wp-content\/uploads\/2019\/06\/1-2.png?ssl=1\"><img loading=\"lazy\" decoding=\"async\" class=\"alignleft wp-image-12665 size-large\" src=\"https:\/\/i0.wp.com\/www.rankwatch.com\/blog\/wp-content\/uploads\/2019\/06\/1-2.png?resize=640%2C318&#038;ssl=1\" alt=\"Competitor Analysis Modules\" width=\"640\" height=\"318\" srcset=\"https:\/\/i0.wp.com\/www.rankwatch.com\/blog\/wp-content\/uploads\/2019\/06\/1-2.png?resize=1024%2C508&amp;ssl=1 1024w, https:\/\/i0.wp.com\/www.rankwatch.com\/blog\/wp-content\/uploads\/2019\/06\/1-2.png?resize=300%2C149&amp;ssl=1 300w, https:\/\/i0.wp.com\/www.rankwatch.com\/blog\/wp-content\/uploads\/2019\/06\/1-2.png?resize=768%2C381&amp;ssl=1 768w, https:\/\/i0.wp.com\/www.rankwatch.com\/blog\/wp-content\/uploads\/2019\/06\/1-2.png?w=1192&amp;ssl=1 1192w\" sizes=\"auto, (max-width: 640px) 100vw, 640px\" data-recalc-dims=\"1\" \/><\/a><\/p>\n<p><span style=\"font-weight: 400;\">If you want to compare other competitors in the line graph, you can unpin the current ones and pin those you\u2019d like to compare. RankWatch provides a list of 20 pre-added competitors for you to compare with. On top of that you can manually add competitors as well.<\/span><\/p>\n<p><a href=\"https:\/\/i0.wp.com\/www.rankwatch.com\/blog\/wp-content\/uploads\/2019\/06\/2-2.png?ssl=1\"><img loading=\"lazy\" decoding=\"async\" class=\"alignleft wp-image-12666 size-large\" src=\"https:\/\/i0.wp.com\/www.rankwatch.com\/blog\/wp-content\/uploads\/2019\/06\/2-2.png?resize=640%2C228&#038;ssl=1\" alt=\"Organic Competitor Analysis\" width=\"640\" height=\"228\" srcset=\"https:\/\/i0.wp.com\/www.rankwatch.com\/blog\/wp-content\/uploads\/2019\/06\/2-2.png?resize=1024%2C365&amp;ssl=1 1024w, https:\/\/i0.wp.com\/www.rankwatch.com\/blog\/wp-content\/uploads\/2019\/06\/2-2.png?resize=300%2C107&amp;ssl=1 300w, https:\/\/i0.wp.com\/www.rankwatch.com\/blog\/wp-content\/uploads\/2019\/06\/2-2.png?resize=768%2C274&amp;ssl=1 768w, https:\/\/i0.wp.com\/www.rankwatch.com\/blog\/wp-content\/uploads\/2019\/06\/2-2.png?w=1148&amp;ssl=1 1148w\" sizes=\"auto, (max-width: 640px) 100vw, 640px\" data-recalc-dims=\"1\" \/><\/a><\/p>\n<h3>Find additional information right at the dashboard<\/h3>\n<p><span style=\"font-weight: 400;\">Now, you can have a quick snapshot of additional data points related to each organic and paid competitor.<\/span><\/p>\n<p><a href=\"https:\/\/i0.wp.com\/www.rankwatch.com\/blog\/wp-content\/uploads\/2019\/06\/3-2.png?ssl=1\"><img loading=\"lazy\" decoding=\"async\" class=\"alignleft wp-image-12667 size-large\" src=\"https:\/\/i0.wp.com\/www.rankwatch.com\/blog\/wp-content\/uploads\/2019\/06\/3-2.png?resize=640%2C161&#038;ssl=1\" alt=\"Organic Competitor Analysis\" width=\"640\" height=\"161\" srcset=\"https:\/\/i0.wp.com\/www.rankwatch.com\/blog\/wp-content\/uploads\/2019\/06\/3-2.png?resize=1024%2C257&amp;ssl=1 1024w, https:\/\/i0.wp.com\/www.rankwatch.com\/blog\/wp-content\/uploads\/2019\/06\/3-2.png?resize=300%2C75&amp;ssl=1 300w, https:\/\/i0.wp.com\/www.rankwatch.com\/blog\/wp-content\/uploads\/2019\/06\/3-2.png?resize=768%2C193&amp;ssl=1 768w, https:\/\/i0.wp.com\/www.rankwatch.com\/blog\/wp-content\/uploads\/2019\/06\/3-2.png?w=1154&amp;ssl=1 1154w\" sizes=\"auto, (max-width: 640px) 100vw, 640px\" data-recalc-dims=\"1\" \/><\/a><\/p>\n<h3>Organic Competitor Analysis<\/h3>\n<ol>\n<li><b>KW in Top 10:<\/b><span style=\"font-weight: 400;\"> Know about the number of keywords ranking in the 1st SERP.<\/span><\/li>\n<li><b>Average Rank:<\/b><span style=\"font-weight: 400;\"> Learn about the average SERP ranking of all your keywords ranking in the top 10 search results.<\/span><\/li>\n<li><b>Desktop Speed:<\/b><span style=\"font-weight: 400;\"> Identify how fast your website loads on a desktop.<\/span><\/li>\n<li><b>Indexed Pages: <\/b><span style=\"font-weight: 400;\">The total number of pages indexed of a domain.<\/span><\/li>\n<li><b>Alexa Rank: <span style=\"font-weight: 400;\">Global rank of a website that is calculated based on the traffic and engagement it received over 3 months.<\/span><\/b><\/li>\n<li><strong>Backlinks<\/strong>: <span style=\"font-weight: 400;\">Total number of links pointing to any domain.<\/span><\/li>\n<li><strong>Referring Domains:<\/strong> <span style=\"font-weight: 400;\">Total number of domains linking to the mentioned domain.<\/span><\/li>\n<\/ol>\n<p><span style=\"font-weight: 400;\">Also, there\u2019s a slight design upgrade in organic competitor analysis. Now, your domain is fixed on top of the report so you can compare it with any of your competitors from the list instantly by scrolling up and down.<\/span><\/p>\n<h3>Paid Competitor Analysis<\/h3>\n<p><span style=\"font-weight: 400;\">Just below the organic comparison list you will find data about your paid competitors. This will show you the number of keywords on which your competitors are running ads. You can see the rankings of these competitors as well.<\/span><\/p>\n<p><a href=\"https:\/\/i0.wp.com\/www.rankwatch.com\/blog\/wp-content\/uploads\/2019\/06\/4-1.png?ssl=1\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-12669 size-large\" src=\"https:\/\/i0.wp.com\/www.rankwatch.com\/blog\/wp-content\/uploads\/2019\/06\/4-1.png?resize=640%2C266&#038;ssl=1\" alt=\"Paid Comeptitor Analysis\" width=\"640\" height=\"266\" srcset=\"https:\/\/i0.wp.com\/www.rankwatch.com\/blog\/wp-content\/uploads\/2019\/06\/4-1.png?resize=1024%2C426&amp;ssl=1 1024w, https:\/\/i0.wp.com\/www.rankwatch.com\/blog\/wp-content\/uploads\/2019\/06\/4-1.png?resize=300%2C125&amp;ssl=1 300w, https:\/\/i0.wp.com\/www.rankwatch.com\/blog\/wp-content\/uploads\/2019\/06\/4-1.png?resize=768%2C320&amp;ssl=1 768w, https:\/\/i0.wp.com\/www.rankwatch.com\/blog\/wp-content\/uploads\/2019\/06\/4-1.png?w=1084&amp;ssl=1 1084w\" sizes=\"auto, (max-width: 640px) 100vw, 640px\" data-recalc-dims=\"1\" \/><\/a><\/p>\n<p><span style=\"font-weight: 400;\">When you scroll down, you will find the ad copies run by each of your paid competitors and the list of keywords that they are targeting.\u00a0<\/span><\/p>\n<p><a href=\"https:\/\/i0.wp.com\/www.rankwatch.com\/blog\/wp-content\/uploads\/2019\/06\/5-1.png?ssl=1\"><img loading=\"lazy\" decoding=\"async\" class=\"alignleft wp-image-12670 size-full\" src=\"https:\/\/i0.wp.com\/www.rankwatch.com\/blog\/wp-content\/uploads\/2019\/06\/5-1.png?resize=640%2C268&#038;ssl=1\" alt=\"Ads Copies in Competitive Analysis\" width=\"640\" height=\"268\" srcset=\"https:\/\/i0.wp.com\/www.rankwatch.com\/blog\/wp-content\/uploads\/2019\/06\/5-1.png?w=893&amp;ssl=1 893w, https:\/\/i0.wp.com\/www.rankwatch.com\/blog\/wp-content\/uploads\/2019\/06\/5-1.png?resize=300%2C126&amp;ssl=1 300w, https:\/\/i0.wp.com\/www.rankwatch.com\/blog\/wp-content\/uploads\/2019\/06\/5-1.png?resize=768%2C322&amp;ssl=1 768w\" sizes=\"auto, (max-width: 640px) 100vw, 640px\" data-recalc-dims=\"1\" \/><\/a><\/p>\n<p><a href=\"https:\/\/i0.wp.com\/www.rankwatch.com\/blog\/wp-content\/uploads\/2019\/06\/6-1.png?ssl=1\"><img loading=\"lazy\" decoding=\"async\" class=\"alignleft wp-image-12671 size-full\" src=\"https:\/\/i0.wp.com\/www.rankwatch.com\/blog\/wp-content\/uploads\/2019\/06\/6-1.png?resize=640%2C275&#038;ssl=1\" alt=\"Top competitive keywords in Competitive Analysis\" width=\"640\" height=\"275\" srcset=\"https:\/\/i0.wp.com\/www.rankwatch.com\/blog\/wp-content\/uploads\/2019\/06\/6-1.png?w=989&amp;ssl=1 989w, https:\/\/i0.wp.com\/www.rankwatch.com\/blog\/wp-content\/uploads\/2019\/06\/6-1.png?resize=300%2C129&amp;ssl=1 300w, https:\/\/i0.wp.com\/www.rankwatch.com\/blog\/wp-content\/uploads\/2019\/06\/6-1.png?resize=768%2C330&amp;ssl=1 768w\" sizes=\"auto, (max-width: 640px) 100vw, 640px\" data-recalc-dims=\"1\" \/><\/a><\/p>\n<p><span style=\"font-weight: 400;\">You can click on \u2018See All\u2019 to analyze more ad copies.<\/span><\/p>\n<h3>New Competitor Comparison Metrics<\/h3>\n<p><span style=\"font-weight: 400;\">The new Competitor Module allows you to compare your domain with the top 4 competitors of your niche based 2 distinct aspects: Rankings and Backlinks.<\/span><\/p>\n<h3>Ranking Analysis<\/h3>\n<p><span style=\"font-weight: 400;\">Analyze your competitors\u2019 keywords (along with the search volume), Alexa rankings, indexed pages, and page loading speed.<\/span><\/p>\n<p><span style=\"font-weight: 400;\"><a href=\"https:\/\/i0.wp.com\/www.rankwatch.com\/blog\/wp-content\/uploads\/2019\/06\/7-1.png?ssl=1\"><img loading=\"lazy\" decoding=\"async\" class=\"alignleft wp-image-12672 size-full\" src=\"https:\/\/i0.wp.com\/www.rankwatch.com\/blog\/wp-content\/uploads\/2019\/06\/7-1.png?resize=640%2C454&#038;ssl=1\" alt=\"Rank comparison in competitive Analysis \" width=\"640\" height=\"454\" srcset=\"https:\/\/i0.wp.com\/www.rankwatch.com\/blog\/wp-content\/uploads\/2019\/06\/7-1.png?w=940&amp;ssl=1 940w, https:\/\/i0.wp.com\/www.rankwatch.com\/blog\/wp-content\/uploads\/2019\/06\/7-1.png?resize=300%2C213&amp;ssl=1 300w, https:\/\/i0.wp.com\/www.rankwatch.com\/blog\/wp-content\/uploads\/2019\/06\/7-1.png?resize=768%2C545&amp;ssl=1 768w\" sizes=\"auto, (max-width: 640px) 100vw, 640px\" data-recalc-dims=\"1\" \/><\/a>\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Also, you can narrow down the analysis to a specific URL and find out the keywords your competitors are ranking on.<\/span><\/p>\n<p><a href=\"https:\/\/i0.wp.com\/www.rankwatch.com\/blog\/wp-content\/uploads\/2019\/06\/8-1-1.png?ssl=1\"><img loading=\"lazy\" decoding=\"async\" class=\"alignleft wp-image-12673 size-full\" src=\"https:\/\/i0.wp.com\/www.rankwatch.com\/blog\/wp-content\/uploads\/2019\/06\/8-1-1.png?resize=640%2C212&#038;ssl=1\" alt=\"Rank comparision in competitive analysis\" width=\"640\" height=\"212\" srcset=\"https:\/\/i0.wp.com\/www.rankwatch.com\/blog\/wp-content\/uploads\/2019\/06\/8-1-1.png?w=964&amp;ssl=1 964w, https:\/\/i0.wp.com\/www.rankwatch.com\/blog\/wp-content\/uploads\/2019\/06\/8-1-1.png?resize=300%2C100&amp;ssl=1 300w, https:\/\/i0.wp.com\/www.rankwatch.com\/blog\/wp-content\/uploads\/2019\/06\/8-1-1.png?resize=768%2C255&amp;ssl=1 768w\" sizes=\"auto, (max-width: 640px) 100vw, 640px\" data-recalc-dims=\"1\" \/><\/a><\/p>\n<h3>Backlink Analysis<\/h3>\n<p><span style=\"font-weight: 400;\">Examine the backlink profile of each of your competitors based on total links, referring domain, referring IP address, trust and citation score, plus, Government and educational referring domains.<\/span><\/p>\n<p><a href=\"https:\/\/i0.wp.com\/www.rankwatch.com\/blog\/wp-content\/uploads\/2019\/06\/9-1.png?ssl=1\"><img loading=\"lazy\" decoding=\"async\" class=\"alignleft wp-image-12674 size-full\" src=\"https:\/\/i0.wp.com\/www.rankwatch.com\/blog\/wp-content\/uploads\/2019\/06\/9-1.png?resize=640%2C399&#038;ssl=1\" alt=\"Backlinks analyser in competitive analysis\" width=\"640\" height=\"399\" srcset=\"https:\/\/i0.wp.com\/www.rankwatch.com\/blog\/wp-content\/uploads\/2019\/06\/9-1.png?w=958&amp;ssl=1 958w, https:\/\/i0.wp.com\/www.rankwatch.com\/blog\/wp-content\/uploads\/2019\/06\/9-1.png?resize=300%2C187&amp;ssl=1 300w, https:\/\/i0.wp.com\/www.rankwatch.com\/blog\/wp-content\/uploads\/2019\/06\/9-1.png?resize=768%2C479&amp;ssl=1 768w\" sizes=\"auto, (max-width: 640px) 100vw, 640px\" data-recalc-dims=\"1\" \/><\/a><\/p>\n<h2>How is the new competitor module helpful to you?<\/h2>\n<p><span style=\"font-weight: 400;\">The New Competitor Analysis makes examining and monitoring your competitor a cakewalk. And it provides you with a massive amount of competitor data that can help you outrank your competition in the SERPs.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">If you want to know how to run a detailed and efficient analysis on your competitors using RankWatch Competitor Module, then <a href=\"http:\/\/bit.ly\/2JdxBmy\">refer to this article<\/a>\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Also, if you still have any queries regarding the new upgrades to the Competitor Analysis module, feel free to drop a line at <\/span><a href=\"mailto:support@rankwatch.com\">support@rankwatch.com<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Just having a well-optimized website isn\u2019t enough as there\u2019s always a competitor who is working continuously to hijack your rankings. So, to stop that from happening, RankWatch is here with its upgraded and super advanced Competitor Analysis feature. What\u2019s New? We have changed almost everything on the module except for one thing, and that is [&hellip;]<\/p>\n","protected":false},"author":215,"featured_media":12681,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"spay_email":"","footnotes":""},"categories":[5],"tags":[],"class_list":["post-12661","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-feature-update","entry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.2 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Launching Soon: New and Upgraded Competitor Analysis Module - RankWatch Blog<\/title>\n<meta name=\"description\" content=\"There&#039;s always a competitor who is constantly working to hijack your rankings. 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