{"id":14217,"date":"2022-06-03T16:10:49","date_gmt":"2022-06-03T10:40:49","guid":{"rendered":"https:\/\/www.rankwatch.com\/blog\/?p=14217"},"modified":"2023-04-08T12:23:41","modified_gmt":"2023-04-08T06:53:41","slug":"bring-old-blog-post-back-to-life","status":"publish","type":"post","link":"https:\/\/www.rankwatch.com\/blog\/bring-old-blog-post-back-to-life\/","title":{"rendered":"What to Do with Your Old Blog Posts in 2022"},"content":{"rendered":"

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It is the time of the year, when site owners run their domain through several audits like Site Audit<\/a><\/strong>, Content Audit, etc. to identify and remove elements harming their performance online.<\/span><\/p>\n

After every audit, you come across several old pages on your website that are eating up the online space and driving less amount of traffic to your site along with the ones which are no longer valuable to your current audience.<\/span><\/p>\n

Presence of such pages does not help your site’s online growth. On the contrary, they can affect your SERP performance so they must be removed.<\/span><\/p>\n

However, removal of old content isn’t the only solution. You can reuse and recycle them as well. And that’s why I’ve written this guide.<\/span><\/p>\n

By the end of it, you’ll learn EXACTLY:<\/span><\/p>\n

    \n
  1. Why should you consider revisiting your old blog posts?<\/span><\/li>\n
  2. How to determine which pages to remove, reuse, and update?<\/span><\/li>\n
  3. What to do with the old posts you decide to keep?<\/span><\/li>\n<\/ol>\n

    Why consider revisiting your old blog posts?<\/h2>\n

    Here are some reasons that might convince you to revisit your old blog posts.<\/span><\/p>\n