RankWatch Community Forum

Hi Mark,

Lately, online reputation management is turning to be really important aspect of digital marketing. It is critical for your brand to be online, and more importantly to manage its online reputation online by not having any negative results on the SERP. Whatever, the issue, people now are taking their thoughts and opinions online, which if indexed and ranked can cause significant damage to the company. Nowadays, companies are consciously making an effort to reduce and contain their online reputation, becoming actively involved on different social networks and forums. If the SERP results for a specific company is negative, it will consistently damage the brand reputation and thereby result in loss of potential leads.