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GO HIGH LEVEL: All-In-One Sales & Marketing Platform

Go High Level is an all-in-one sales and marketing platform that has taken the marketing world by storm.

It is one of a kind platform designed to provide agencies with all the essential tools, support, and resources to succeed in the market. All in all, you can say it solves all the traditional issues that other agencies face. 

Although GHL was not designed to do SEO, it can do tons of other automation & CRM activities useful only when you have traffic on your website.

When it comes to driving traffic to your website, your no. 1 choice would be Rankwatch; it is your one-stop solution to all SEO-related problems. After all, you need to have the right tools to carry out the job properly in the digital marketing space. 

Circling back to go highlevel, let’s talk about it’s features, pricing & account details. 

What All Are The GHL Features ?

Here’s a list including all the features which you can use to benefit your agency: 

  1. Funnel Builder
  2. Smart List
  3. Workflow builder
  4. White label icons & domain with your own brand  
  5. Connect with website chat & Facebook Messenger 
  6. Broadcast messaging 
  7. Unlimited integrations to other platforms 
  8. Import & export customer lists 
  9. Real-time notifications 
  10. Activate ‘Force Call’ to instantly speak with new leads 
  11. Access the ‘Dialer’ to make calls, record calls, & track call history 
  12. Detailed client dashboard with lead conversion & reporting data
  13. Send automated reviews to customers
  14. Appointment booking & calendar scheduling 
  15. Access the mobile app to view data & interact with leads 

Highlevel is an effective CRM solution which aims to provide you with all the essential tools you will need to capture your target leads, keep track of sales and retain your customers for a long duration. 

Now, let’s jump to the package deals of this one of a kind platform. 

How Much Does GHL Monthly Package Cost For? 

 Highlevel provides three different accounts for you:

  1. Agency Starter: This package comes for $97 per month here; you get to accommodate a single account, which can be used for either your clients or your own company. If you are a small business owner, this will be the perfect deal for you. 
  1. Agency Unlimited: The freelancer account costs $297 per month. It includes everything that the starter account has; however, you can avail the option to add as many client accounts as you’d like in here. 

Another perk with this package is a desktop app that lets you use your domain and essentially tailor the platform to work and feel how you like it.

  1. Agency Pro: Also known as the SAAS mode, is going to cost you $497 per month. This account enables you to make your price plans, rebill your email, phone and text charges with a % increase to your clients. If you go Pro mode with Highlevel, you will have access to advanced API, split testing, AI Conversational bot, and so much more!

Each of the deals come with a 14-day free trial. Test it yourself to get a basic idea over what’s best for your company. 

That was about pricing. Let’s see what you will be paying for. 

How To Set Up A GHL Account? 

Here I will take you on a briefing ride explaining each and every step on how to set up your accounts (Client locations) for your clients and your own agency. Let’s get to it: 
Step 1:Sign in with your company’s name, email address next fill out the trail details

Step 2: Once you’re all signed up. Log in to the application, and you will have the dashboard

Step 3: Click on the add account, it will lead you to a long list of pre-built images of various industries

Step 4: Choose amongst the 19 different industry sectors that come with pre-built forms, landing pages, etc or you can opt for a blank slate (template) to start with your ideas.

Step 5: Tap on the know more button, it will open an overview of the template and a setup guide. Choose the template you want to go for, then follow the steps in the guide and you’ll see a dashboard below.

Step 6: Open a new window; Voila you are looking at the main dashboard; here, you will see all the campaign results once it’s up and running.

Step 7: Set up your funnels. 

Step 8: Go to the marketing tab on the left hand side and choose form builder. (Create your form / in case you have opted pre-built snapshot, then you will see a list of already created forms to choose)

You have successfully created your form. Now it’s time to put it to use. Also, next up we will be talking about ‘funnel activities’ and what’s their deal?

Funnel Activities  

  1. Demand Generation

Earlier in the introduction, I had mentioned that ‘GHL was not designed to do SEO’. Let’s see in detail how you can fix that. 

You are familiar with the features and tools of highlevel, the catch with all of them is that: highlevel tools, features; automation and CRM activities are useful only when you have traffic on your website.

 To draw traffic to your agency, you need a full-proof SEO strategy

The landing pages built by the Go highlevel website builder will need optimization. And if you think stuffing keywords or just adding alt texts is going to help your site gain organic traffic, then you might need to start from scratch.  

Let me reintroduce you to Rankwatch:

It is a cloud based Internet Marketing Platform, which has Artificial Intelligence of its own. It helps Website Owners and SEO Agencies alike to pinpoint the key areas where a website is losing traffic and areas where it can gain traffic by tracking areas such as Rankings, Backlinks, Analytics, Competitors etc.

Different industry agencies will be using highlevel to create websites with the support of ‘funnels & websites’. In that case, I believe it would be highly beneficial to use Rankwatch to optimise the quality of the website. 

Ultimately, the end result is to make sure that your website is always up to the standards that search engines set. After all, nothing catches more traffic than a well-ranked website. 

  1. Lead Capture 

Highlevel offers a variety of lead capture options: landing pages, surveys, forms, calendars, inbound phone systems, and more.

Whereas Rankwatch will help you with effective lead magnets: Free website auditor, keyword research, SEO IQ etc to capture qualified leads. 

Your question would be how each platform will benefit your agency. 

I am sure you’re familiar with digital marketing then and you would understand just how much ongoing maintenance is required to keep your website performing at its best. Right!

Hence, it would be best to combine both the brand’s products to help you grasp the target audience, build an online presence, and keep you on top of your industry. 

For example, landing pages require service after a brief period of time if you are an owner of the website. You should know it! But if it hasn’t been long since you have started working with the site, worry not, new bee or an old charmer. Website Analyzer can help you all.

It’s a free tool by Rankwatch complete which will provide you with a site analysis report that will help you create better SEO strategies and, as a result, attain improved search engine visibility.

The ultimate benefit of using lead magnets over simple blogs, case studies or other format pages is that the conversion rates are higher since you deliver more value to your agencies prospective clients.

  1. Lead Nurture

Here’s a question for you, would you appreciate it if people in your surrounding forgot to check up on you. Obviously, you would hate it! 

Hence, Highlevel came up with the automation CRM solution by providing features that can help you create automated messaging campaigns and follow-up sequences to send leads to your clients. (Automated text, email, & ringless voicemail messaging)

Now here as well you are presenting the bare minimum. Where’s the cherry on top? What’s your effort in it?

Well, you are in luck cause I have just the right tool which can help you with a personalised audit and many more reports. 
Use Rankwatch’s competitor analysis to give your clients a head upon whom they should keep a watch on. Glad to see I have your attention, now what does this exclusively include in it.

Rankwatch’s competitor analysis will give you exact figures on where you stand wrt your targeted Kws compared with your organic and paid competitors. 

You will get actionable insights to help you improve your SEO and paid strategy.

  1. Search volume of keywords
  2. Competitor data of Google featured snippets
  3. Ranking Keywords
  4. Average Rank
  5. Traffic
  6. Anchor Text
  7. Index Pages
  8. Speed
  9. Backlinks
  10. Referring Domains
  11. Ad copies

All in all Rankwatch can help generate audit reports – site, domain analysis and current position, etc to help agencies deliver more value to clients and help increase their chances of client closure. 


Wouldn’t you like to go to a single place to get rid of all your problems? Well, highlevel is that solution for you! 

Not only does it capture leads, but it also nurtures them alongside keeping track of your clients. In case you are thinking of the pricing to be a little too steep, don’t forget “good things come at a price”. After all, that’s what you are aiming to make your agency “Good” and “Worthwhile.”

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