Ray Cole has more than 30 years of sales experience. Blending his salesmanship skills with search engine optimized writing has enabled him to build call-to-action strategies that generate higher revenues for his clients. He can be reached via MobileCopywriter.com
Please introduce yourself and where you work.
How do you think SEO has changed over the last 10 years?
How did you get introduced to digital marketing, more specifically SEO?
It was during that time that I started to learn about SEO and the benefits of having a skill set to improve website rankings. Also, I began to reflect on the web design, content writing and editing that I had previously used for my former businesses. With a better understanding of SEO, I would have created stronger levels of engagement with local prospects and closed far more loans.
In 2013, I started Mobile Copywriter to help other business owners who were too busy to learn specific SEO strategies that are used to get a website found online.
What are the services you provide to your clients?
of custom website content, blog posts, press releases and social media
networking, our clients are gaining more brand awareness, website traffic
and online sales.
What strategy according to you will prevail in 2018 for SEO?
Since most people cannot seem to function without their smartphones, we are targeting mobile marketing opportunities in 2018 and beyond.
What would your advice be to people who are looking to take up digital marketing as a career choice?