This tool reads the location of the IP address you supply in the required field.
With this tool, you can analyse from which location your traffic is coming. This helps you gain a better understanding of your audience.
After you perform the above steps, the tool will generate an IP Location report for you. This report contains a lot of useful information. The various information fields are:
This tool allows you to gather an insight about your audience and understand the point of origin of traffic. For instance, if majority of your traffic is coming from a specific country (let’s say Canada), you can tailor your content to suit the needs of this audience. You can devise strategies to include content that targets this particular strata of your traffic.
This is especially useful for ecommerce websites as it allows them to display the products that are relevant to that particular location.
Additionally, this information about user behavior can help you respond more effectively to user queries. You can reply to your viewers in their language, gain a better knowledge about their traditions and customs so as to avoid any possible conflict the content you create.
Not only does this tool offer you a geographical insight of your traffic, it also displays a map with the location of the entered IP address. The tool is very user-friendly and only requires single input field from the user. Also, you can view the results in a matter of a few seconds. So we advise you to board this tool wagon right away so you can take off your marketing results to a higher level.