The Future of SEO in India

What Top 23 Experts Think!

We asked 23 experts, 4 questions regarding the future of SEO in India:

What is the importance of Rankings today as far as you're concerned?
What are your favorite strategies to get your site or content ranked in the Google SERPs?
What would you say are the 3 critical elements to be covered in an SEO site audit?
What features do you think are missing in mainstream SEO tools? Are these any processes you'd love to see automated?

The Future of SEO in India according to Honey Singh, CEO at ARMDigital PR

HONEY SINGH

CEO at ARMDigital PR

In current semantic behavior of consumers, the organic traffic is directly proportional to the keywords ranking.

Importance of rankings?

In current semantic behavior of consumers, the organic traffic is directly proportional to the keywords ranking.
Till the time, we use search engines for content discovery, rankings will always be important.

Favourite Ranking Strategies?

On page keyword hacks to get the rankings is short term. The long term strategies are:

Focusing on the content at core which is relevant to the keywords, no stuffing. Bots are getting smarter day by day.
Social recommendations by driving engagement from digital influencers & bloggers for landing page or site.

Elements to be covered in SEO site audit?

Page loading time & factors responsible for it.
Status of keyword rankings for the site with segmentation of under 10 - under100.
Sitewide Traffic analysis with social stats (twitter/facebook/linkedin shares).

Your Dream Feature not present in current SEO tools?

After inputting the target keywords, tools should automate the process & create a guide with the list of tasks as a recommendation to rank quickly.
SEO score on the basis of grammatical, content, traffic, social & rankings